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PROSPA

Social Media Adaptations. From concept to execution

I've adapted Prospa's TV commercial and concept into social media content.

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4:5 Format

PORT-1_1.gif

9:16 Format

PORT-9_16.gif

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Prospa's main tagline is “Ready for your next”.

By “next” they mean any situation in which small business owners need extra cash to solve what they’re dealing with.

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So I took this tagline and transformed it into a question, an invitation to trust Prospa with whatever you’re facing as an entrepreneur:

“What’s next?”

I took as a reference their colour palette and the style of animation in diagonal lines the brand has, to create this content using directly their TV commercial render.

16:9 Format

Thanks for watching    : )

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